Rebellion Media adds Crucial Interactive to their power-packed roster

Waterloo Region based Rebellion Media has bought another company.

Crucial Interactive, a digital media company that works with brands to engage with online consumers, is the 12^th company to be acquired by Rebellion in the past year.

“With Crucial Interactive we’re improving our monetization pillar,” Brenden Sherratt, marketing at Rebellion Media, said. “They have 18 million unique-ad impressions a month. We’ll be using that strength for our brands.”

Crucial Interactive joins a growing family at Rebellion Media. More than 25 million unique users each month visit Rebellion-owned websites including Sortable.com, Fighters.com, Snapsort.com, Twirlit.com, Manolith.com, SaffronRouge.com and Communitech HYPERDRIVE company Incentivibe.com.

More information on the acquisition can be found on Rebellion’s website.